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Quick Search Engine Optimisation Updates

Following recent updates to Google’s search algorithm (both Penguin and Panda* updates have been rolling out changes over the past few months), greater emphasis has been placed on ‘dwell time’, ‘click through rates’, and even content that is placed ‘above the fold’. What do these mean to you?  Well, ‘dwell time’ is the length of […]

5 apps that I cannot live without

Okay, that should probably be ‘5 apps that I cannot work without’, but if there’s one thing we know about the web, it’s that we love a bit of hyperbole in a blog post title There are some apps that become so engrained in your every day that oftentimes you don’t even realise you’re using […]

God’s away on business

Every now and again I’m completely blown away by the people I’ve met online.  Supremely talented, incredibly generous, and generally marvellous.  Never more so than this week when the good people of The Kenspeckle Letterpress, put this blog post online.   My love of all things Tom Waits is well documented and just about tolerated […]

A better way to take payments online?

If you want to take money online, whatever you decide to do comes down to a couple of basic choices:  do I want to take money through an integrated payment provider – one who’s software can integrate with my website, and pass money directly to my bank account?, or do I want to use PayPal. […]

Why your internet based business is going to fail

  Photo by jbhalper – In which I reveal the closely guarded secrets as to why many, many web based businesses fail.  Fine, I hate suspense too … so if you’re after the short version, it’s this: you haven’t put enough money aside to market your business properly.  Slightly longer version follows … I’ve […]

WordPress plugins for advanced content management

I’ve been spending a good amount of time in WordPress lately – with two projects in particular really testing it’s capability as a full content management system.  Since WordPress reached what we might call ‘full maturity’ with version 3.0 back in June 2010, it has become an incredibly powerful system – not just for blogging […]

Email Marketing just got a good bit more important …

Earlier this month, Google announced a few changes that they hope will bring increased relevancy to google search results in their quest for the perfect search engine: Larry Page once described the perfect search engine as understanding exactly what you mean and giving you back exactly what you want One of the upshots of this is […]

Using twitter for customer service

Twitter is a great customer service tool Twitter can be a great way to keep in touch with your customers … great for pushing notices, special offers, product updates, or just a bit of ‘personality’ out to your followers.  But it’s also a great way to handle customer service.  It allows you to deal with […]

5 great things online this week

I’ve been prompted to write this short blog post by the incredibly intriguing / beautiful looking concepts for re-inventing the email client.  It’s not just an exercise in fantasy either – there’s a real email client, based on the concept outlined above, coming eventually. What I like about this re-working (well, the two things I […]

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